Image Rethinking Green Economics: Beyond the Triple Bottom Line (TBL)

Rethinking Green Economics: Beyond the Triple Bottom Line (TBL)

Since the conception of the phrase ‘People, Planet, Profit’ in the mid 1990s, many private companies and multinational corporations pride themselves on adhering to TBL tenets.
In this extract from Roar Bjonne’s book, Growing a New Economy, he questions how effective it can be while we still operate within a capitalist system.

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Since the conception of the phrase ‘People, Planet, Profit’ in the mid 1990s, many private companies and multinational corporations pride themselves on adhering to TBL tenets.
In this extract from Roar Bjonne’s book, Growing a New Economy, he questions how effective it can be while we still operate within a capitalist system.